After purchasing a quality theme, registering domain name and web hosting fees, there are no other costs. WordPress is free because it’s open source. Edit pages and blog posts yourself. No need to hire a designer. This makes for a huge savings over the life of your site.
Track Visitors to Website
An extensive library of free plugins allows the user to benefit from Google Analytics where site visitors can be tracked.
If you can edit a Word document, you can update your own WordPress site.
Great Social Media Tool
With a solid theme, you will be able to improve your search engine ranking quickly. Extensive free library of plugins allows you to make use of things like Google Analytics and placing Facebook and other “like” buttons on your site. People will be able to share your information.
No Knowledge of HTML Required
Themes provide a layout and style for the site and it can be constructed based on the theme without knowing CSS or HTML coding.
Branding Continuity for Blogs
Your site can incorporate a blog directly into it with the same branding as your site. WordPress is the best blogging platform available. Readers can subscribe to your blog by RSS.
WordPress is Secure
Scan your site at Sucuri, a free resource, to verify the security of your WordPress site.